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While corporate language proficiency provides the ability for employees in foreign subsidiaries to transfer knowledge to headquarters (HQ) in multinational corporations, this topic has received relatively little attention in international management research. In this paper, I link host country...
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Different theories have been advanced and tested about the choice of communication media/channels. These theories deal with information richness, task orientation and relevance of social and organisational contexts in developed nations. Communication media are distinctly important to knowledge...
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Marketing communication is a vital strategic tool for religious organizations to achieve competitive differentiation. The study uses media richness theory with competitive response to develop hypotheses about the use of personal and non-personal channels by religious organizations. The study...
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This research examines media richness by modeling face-to-face, telephone, and electronic media as one construct and testing its performance implications. The context is the third-party logistics industry, in which a customer firm allows a service provider to assume responsibility for all or...
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