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The TV industry has evolved into a multi-sided market in recent years, with distribution platforms increasingly occupying a central position in the market. Whereas until recently their business models resembled that of utility providers, distributors start playing a multi-sided role, liaising...
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Interacting with network externalities and switching costs, exclusive dealings for premium contents in digital broadcasting markets allow incumbents to deny rivals critical mass and profitable market entry. A downstream company that acquires the exclusive rights to high-quality programming in...
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The TV industry has evolved into a multi-sided market in recent years, with distribution platforms increasingly occupying a central position in the market. Whereas until recently their business models resembled that of utility providers, distributors start playing a multi-sided role, liaising...
Persistent link: https://www.econbiz.de/10010397855
In the emerging market of online video services, new media entrants and traditional gatekeepers are making efforts to reinvent the dominant modes of video supply and consumption while fighting for market power and customer lock-in. This article studies, through a number of U.S. and European...
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