Bang Nguyen Viet; Khanh Ngoc Huynh - In: Cogent economics & finance 9 (2021) 1, pp. 1-23
This study defines and measures the key factors driving consumers' adoption of internet banking in Vietnam, and … 12 consumers, while quantitative research was conducted through interviews with 475 bank customers in Vietnam. The … results indicate the following: (i) the adoption of internet banking in Vietnam is directly affected by perceived usefulness …