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Social media as a strategic capability for startups and the mediating role of social capital

Atthaphon Mumi - In: Verslas : teorija ir praktika : Vilniaus Gedimino … 23 (2022) 2, pp. 302-312

. Despite existing evidence regarding the impacts of social media, the study of social media in the startup's context is limited … strategic capability toward the startup performance. This study advances the social media research on entrepreneurship as well … as the dynamic capabilities perspective to enhance the startup's sustainability through enhanced performance. Especially …

Persistent link: https://www.econbiz.de/10014246830

The Facebook effect : the inside story of the company that is connecting the world

Kirkpatrick, David - 2010

Prologue: the Facebook effect -- The beginning -- Palo Alto -- Social networking and the Internet -- Fall 2004 -- Investors -- Becoming a company -- Fall 2005 -- The CEO -- Privacy -- 2006 -- The platform -- $15 billion -- Making money -- Facebook and the world -- Changing our institutions --...

Persistent link: https://www.econbiz.de/10003914687

Der Facebook-Effekt : hinter den Kulissen des Internet-Giganten

Kirkpatrick, David - 2011

Facebook ist wieder mal so eine amerikanische Geschichte: aus der Garage (bzw. direkt vom Uni-Campus) zum milliardenschweren Unternehmen, das wohl neben Google zurzeit am prominentesten, aber auch umstrittensten ist. Passend zum kürzlich erschienenen Film liegt hier nun eine seriöse, akribisch...