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Dong, Xiaojing; Chintagunta, Pradeep K.; Manchanda, Puneet - In: Quantitative marketing and economics : QME 9 (2011) 3, pp. 301-337

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Dubé, Jean-Pierre H.; Hitsch, Güenter J.; … - In: Marketing science : the marketing journal of the … 29 (2010) 2, pp. 216-249

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Ursu, Raluca M.; Wang, Qingliang; Chintagunta, Pradeep K. - In: Marketing science : the marketing journal of the … 39 (2020) 5, pp. 849-871

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Liu, Hongju; Liu, Qiang; Chintagunta, Pradeep K. - In: Marketing science : the marketing journal of the … 36 (2017) 3, pp. 382-401

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Honka, Elisabeth; Chintagunta, Pradeep K. - In: Marketing science : the marketing journal of the … 36 (2017) 1, pp. 21-42

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Hu, Mantian; Dang, Chu; Chintagunta, Pradeep K. - In: Marketing science : the marketing journal of the … 38 (2019) 4, pp. 609-642

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Ozturk, O. Cem; Chintagunta, Pradeep K.; Venkataraman, … - In: Marketing science : the marketing journal of the … 38 (2019) 2, pp. 296-316

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