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An investigation of consumer evaluation of authenticity of their company's CSR engagement
Fatma, Mobin; Khan, Imran - In: Total quality management & business excellence 33 (2022) 1, pp. 55-72
Persistent link: https://www.econbiz.de/10012821355
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Thinking alike or not : performance implications of transactional psychological contract congruence in buyer-supplier new product development projects
Deng, Chunping; Yan, Tingting; Mao, Jiye; Yin, Shaorong - In: Journal of operations management 68 (2022) 1, pp. 4-32
Persistent link: https://www.econbiz.de/10012796315
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Understanding influencer marketing : the role of congruence between influencers, products and consumers
Belanche, Daniel; Casaló, Luis V.; Flavián, Marta; … - In: Journal of business research : JBR 132 (2021), pp. 186-195
Persistent link: https://www.econbiz.de/10012581593
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Shape congruence in product design : impacts on automatically activated attitudes
Pleyers, Gordy - In: Journal of retailing and consumer services 61 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012581853
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Building influencers' credibility on Instagram : effects on followers' attitudes and behavioral responses toward the influencer
Belanche, Daniel; Casaló, Luis V.; Flavián, Marta; … - In: Journal of retailing and consumer services 61 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012581928
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All or nothing in sensory marketing : must all or only some sensory attributes be congruent with a product's primary function?
Fürst, Andreas; Pečornik, Nina; Binder, Christian - In: Journal of retailing 97 (2021) 3, pp. 439-458
Persistent link: https://www.econbiz.de/10013256059
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United we stand : HR and line managers' shared views on HR strategic integration
Wach, Bernhard A.; Wehner, Marius C.; Weißenberger, … - In: European management journal 39 (2021) 4, pp. 410-422
Persistent link: https://www.econbiz.de/10013198042
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Polynomial regression analysis and response surface methodology in leadership research
Tsai, Chou-Yu; Kim, Jayoung; Jin, Fuhe; Jun, Minjong; … - In: The leadership quarterly : LQ ; an international … 33 (2022) 1, pp. 1-17
Persistent link: https://www.econbiz.de/10013206597
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The building blocks of luxury accommodation experiences : a meta-ethnographic synthesis
Manfreda, Anita; Presbury, Rajka; Richardson, Scott; … - In: Tourism management perspectives : TMP 41 (2022), pp. 1-19
Persistent link: https://www.econbiz.de/10013209406
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Gazing at the gazers : an investigation of travel advertisement modality interference
Zhao, Tong; Wong, IpKin Anthony; Tong, Pan; Li, Nao; … - In: Journal of travel research : a quarterly publication of … 61 (2022) 4, pp. 730-746
Persistent link: https://www.econbiz.de/10012880652