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/methodology/approach: It analyzed 307 surveys from consumers living and working in Vietnam. A research model was built that was based on the … theory of technology acceptance model (TAM) and the theory of planned behavior (TPB). The author considered six constructs …
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- und Finanzwesen, Einzelhandel, Telekommunikation, Marketing und Produktgestaltung Der Autor Dr. Michael Ginner ist nach …
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