The customer-oriented approach is actively developing within the global trend of the modern industrial revolution that is Industry 4.0. The focus on customer interests has led to cooperation and integration in supply chains, improving their efficiency and increasing transparency, awareness, and...

Almost 30 years ago, researchers began a systematic study of innovation by end users and user firms. At that time, the phenomenon was generally regarded as a minor oddity. Today, it is clear that innovation by users, generally openly shared, is a very powerful and general phenomenon. It is...

The digital economy implies structural transformation in many industries, including the energy sector, without considering the state specifics of the industry, for which full-fledged digitalization can be harmful. The aim of the study is to develop a methodology and to determine the level of...

Background: This research investigates the web-based communication and promotion strategies applied by a sample of selected chocolatiers in Piedmont, a region in the northwest of Italy known for its ancient chocolate-making tradition. Methods: the AGIL scheme was used (A-adaptation, which...