Showing 21 - 30 of 77
Persistent link: https://www.econbiz.de/10000995675
Persistent link: https://www.econbiz.de/10000997015
Persistent link: https://www.econbiz.de/10001019432
Persistent link: https://www.econbiz.de/10001185559
Persistent link: https://www.econbiz.de/10001140283
Persistent link: https://www.econbiz.de/10009741809
Persistent link: https://www.econbiz.de/10009542094
Persistent link: https://www.econbiz.de/10011716327
Purpose The purpose of this paper is to study the drivers of service provider switching intention other than satisfaction and, additionally, analyse the moderating role of the type of service (utilitarian vs hedonic). Specifically, the authors study the effects of alternative attractiveness,...
Persistent link: https://www.econbiz.de/10012182628
Persistent link: https://www.econbiz.de/10012170438