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«Green Packaging» : Good Practices zur Auswahl ökologisch nachhaltiger Industrieverpackungen

Kerl, Herrmann-Johannes; Stölzle, Wolfgang - 2023 - 1. Auflage

Persistent link: https://www.econbiz.de/10013489475

The impact of fashion brand sustainability on consumer purchasing decisions

Mandarić, Doroteja; Hunjet, Anica; Vuković, Dijana - In: Journal of risk and financial management : JRFM 15 (2022) 4, pp. 1-17

The focus of this confirmatory research was on consumer attitudes towards the sustainability of fashion brands and how … respondents with purchasing power to examine their perception, awareness of, and attitudes towards sustainability and eco … that participants have a positive attitude towards the sustainability of fashion brands. Moreover, a positive correlation …

Persistent link: https://www.econbiz.de/10013273094

The growth of environmentally sustainable consumerism

Zaharia, Ioana; Zaharia, Constantin - In: Economics, management and financial markets 10 (2015) 2, pp. 115-120

Persistent link: https://www.econbiz.de/10011555060

Practices of brand extensions and how consumers respond to FMCG giants' greening attempts

Hesse, Andreas; Bündgen, Karolin; Claren, Saskia; … - In: The journal of brand management : an international journal 29 (2022) 6, pp. 520-537

Persistent link: https://www.econbiz.de/10013463714

Eco-innovation for environment and waste prevention

Sumrin, Samina; Gupta, Suraksha; Asaad, Yousra; Wang, … - In: Journal of business research : JBR 122 (2021), pp. 627-639

Persistent link: https://www.econbiz.de/10012420453

An explorative study and comparison between companies’ and customers’ perspectives in the sustainable fashion industry

Puspita, Henny; Chae, Heeju - In: Journal of global fashion marketing : JGfM 12 (2021) 2, pp. 133-145

Persistent link: https://www.econbiz.de/10012500711

Analysis of barriers for green marketing using interpretive structure modelling

Chaudhary, Karishma; Agarwal, Alpana - In: International journal of business and globalisation : IJBG 37 (2024) 1, pp. 33-46

Persistent link: https://www.econbiz.de/10015063805

Attitude Towards Green Packaging and Its Impact on Purchase Intention of Green Packaged Consumer Products among Undergraduates in Bangkok Metropolitan, thailand

Aleenajitpong, Natdanai - 2021

environmental issue and knowledge of green packaging, as well as how they affect the purchase intention of green packaged consumer … towards environmental issue and partially by knowledge about green packaging. However, attitude towards environmental issue …The fundamental accomplishment of moving towards the green concept is the use of green packaging in a product …

Persistent link: https://www.econbiz.de/10013225719

When the green in green packaging backfires : gender effects and perceived masculinity of environmentally friendly products

Felix, Reto; González, Eva M.; Castaño, Raquel; … - In: International journal of consumer studies 46 (2022) 3, pp. 925-943

Persistent link: https://www.econbiz.de/10013177044

The impact of green product through labeling, packaging and product perception for purchasing decision: a review

Lutfie, Harrie; Syafrina, Ika; Hidayat, Rahmat - In: International journal of economic perspectives : IJEP 11 (2017) 3, pp. 368-373

Persistent link: https://www.econbiz.de/10012204779