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Gratitude and its drivers within higher education
Cownie, Fiona - In: Journal of marketing for higher education 27 (2017) 2, pp. 290-308
Persistent link: https://www.econbiz.de/10011794862
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Influence of undergraduate experience on alumni loyalty to their alma mater in the Tanzania's higher education context
Bwemelo, Gordian Stanslaus; Magasi, Chacha - 2022
Persistent link: https://www.econbiz.de/10013397890
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PAKSERV : measuring higher education service quality in a collectivist cultural context
Kashif, Muhammad; Thurasamy Ramayah; Syamsulang Sarifuddin - In: Total quality management & business excellence : an … 27 (2016) 3/4, pp. 265-278
Persistent link: https://www.econbiz.de/10011558175
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Effect of service quality toward student satisfaction and loyalty in higher education
Mulyono, Hardi; Hadian, Arief; Purba, Nelvitia; … - In: Journal of Asian finance, economics and business : JAFEB 7 (2020) 10, pp. 929-938
Persistent link: https://www.econbiz.de/10012671515
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Personalizing Twitter communication : an evaluation of "rotation-curation" for enhancing social media engagement within higher education
Condie, Jenna Marie; Ayodele, Ivett; Chowdhury, Sabirah; … - In: Journal of marketing for higher education 28 (2018) 2, pp. 192-209
Persistent link: https://www.econbiz.de/10011944570
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Use of pinterest to promote teacher-student relationships in a higher education computer information systems course
Amer, Beverly; Amer, T. S. - In: Journal of the Academy of Business Education : JABE 19 (2018), pp. 132-141
Persistent link: https://www.econbiz.de/10011877009
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Perceived service quality-loyalty path : a PAKSERV based investigation of international students enrolled in business schools in Thailand
Kashif, Muhammad; Pimpa Cheewakrakokbit - In: Journal of marketing for higher education 28 (2018) 1, pp. 51-65
Persistent link: https://www.econbiz.de/10011886223
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Students as customers in higher education : reframing the debate
Guilbault, Melodi - In: Journal of marketing for higher education 26 (2016) 2, pp. 132-142
Persistent link: https://www.econbiz.de/10011618644
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Moderators affecting relationship between student satisfaction and student retention in self-financed tertiary education sector : a conceptual research model
Wong, Ka Li Kelly; Wong, Chi Bo; Wong, Wing Yan; Wong, … - In: Inventi impact: service sector (2020) 3, pp. 165-175
Persistent link: https://www.econbiz.de/10012318738
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Students as customers in higher education : the (controversial) debate needs to end
Guilbault, Melodi - In: Journal of retailing and consumer services 40 (2018), pp. 295-298
Persistent link: https://www.econbiz.de/10011801989