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Front of pack labels enhance attention to nutrition information in novel and commercial brands
Becker, Mark W.; Bello, Nora M.; Sundar, Raghav P.; … - In: Food policy : economics planning and politics of food … 56 (2015), pp. 76-86
Persistent link: https://www.econbiz.de/10011434336
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Gender differences in information processing and transparency : cases of apparel brands' social responsibility claims
Bhaduri, Gargi; Ha-Brookshire, Jung E. - In: The journal of product & brand management 24 (2015) 5, pp. 504-517
Persistent link: https://www.econbiz.de/10011443034
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Policy and macro signals as inputs to inflation expectation formation
Hubert, Paul; Maule, Becky - 2016
Persistent link: https://www.econbiz.de/10011443336
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Speaking to the mind or the heart : effects of matching hedonic versus utilitarian arguments and products
Klein, Kristina; Melnyk, Valentyna - In: Marketing letters : a journal of research in marketing 27 (2016) 1, pp. 131-142
Persistent link: https://www.econbiz.de/10011444041
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Unit pricing matters more when consumers are under time pressure
Yao, Jun; Oppewal, Harmen - In: European journal of marketing : EJM 50 (2016) 5/6, pp. 1094-1114
Persistent link: https://www.econbiz.de/10011529790
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The impact of pre-startup planning on the strength of planning assumptions and the mode of processing
Thiele, Philipp; Fellnhofer, Katharina - In: International journal of entrepreneurial venturing 7 (2015) 2, pp. 173-193
Persistent link: https://www.econbiz.de/10011531059
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The moderating role of dialecticism in consumer responses to product information
Wang, Haizhong; Batra, Rajeev; Chen, Zengxiang - In: Journal of consumer psychology : JCP : the official … 26 (2016) 3, pp. 381-394
Persistent link: https://www.econbiz.de/10011531091
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Self-monitoring or reliance on media reporting : how do financial market participants process central bank news?
Hayo, Bernd; Neuenkirch, Matthias - In: Journal of banking & finance 59 (2015), pp. 27-37
Persistent link: https://www.econbiz.de/10011544283
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Congruity between mood and message regulatory focus enhances the effectiveness of anti drinking and driving advertisements : a global versus local processing explanation
Sar, Sela; Anghelcev, George - In: International journal of advertising : the quarterly … 34 (2015) 3, pp. 421-446
Persistent link: https://www.econbiz.de/10011546518
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The role of a model's race in influencing Chinese consumers' product perception
Xu, Xiaobing; Chen, Rong - In: Asian business & management 15 (2016) 3, pp. 201-225
Persistent link: https://www.econbiz.de/10011550862