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Competition among large and heterogeneous small firms

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Trust, personal moral codes, and the resource-advantage theory of competition : explaining productivity, economic growth, and wealth creation

Hunt, Shelby D. - In: Contemporary economics 6 (2012) 2, pp. 4-19

theories of competition, to show the process by which trust-promoting, societal-level moral codes promote productivity and … moral codes, this article explores a theory of ethics, known as the “Hunt-Vitell” theory of ethics, that illuminates the … concept of personal moral codes and uses the theory to discuss which types of personal moral codes foster trust and distrust …

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