Accounting information plays a decision-facilitating role since it possesses value relevance capabilities to enhance decision making. Through the use of accounting information, managers are enabled to ascertain the meaning and significance of day-to-day activities of an entity. In this regard,...

WOM is one of the easiest, cheapest and most important marketing tools for marketers. So that several researches have been carried out on this subject in different dimensions. The study attempts to discuss the factors that can influence WOM. This research has been conducted among shoppers and...

Organizational culture encompasses values and behaviors that "contribute to the unique social and psychological environment of an organization". Organizational culture represents the collective values, beliefs and principles of organizational members and is a product of such factors as history,...

This study examined the relationship between transformational leadership and employees' citizenship behavior is the Islamic Azad University of Maragheh. For this purpose, the theory of Bass and Valy leadership and organizational citizenship behavior theory of "Oregon" has been used in this...

In modern conditions scientific and technological development is becoming the main mean of achievement of economic leadership, the important tool in competitive activity, and it brings considerable commercial success. High technological level of the national economy and the system of effective...