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Does humour influence perceptions of the ethicality of female-disparaging advertising?

Grougiou, Vassiliki; Balabanis, George; Manika, Danae - In: Journal of business ethics : JBE 164 (2020) 1, pp. 1-16

This article responds to calls for further research on ethical issues in advertising. The study examines whether advertising strategies which use female-disparaging themes are perceived as ethical, and what effect this has on ad and brand attitudes. It also examines whether or not humour...

Persistent link: https://www.econbiz.de/10012227876

Personal values and consumers' ethical beliefs : the mediating roles of moral identity and machiavellianism

Chowdhury, Rafi M. M. I. - In: Journal of macromarketing 40 (2020) 3, pp. 415-431

Persistent link: https://www.econbiz.de/10012264074

Ethical consumption behaviours in supermarket shoppers : determinants and marketing implications

Jayawardhena, Chanaka; Morrell, Kevin; Stride, Chris - In: Journal of marketing management : MM 32 (2016) 7/8, pp. 777-805

Persistent link: https://www.econbiz.de/10011577370

Consumer reponse to unethical corporate behavior : a re-examination and extension of the moral decoupling model

Haberstroh, Kristina; Orth, Ulrich R.; Hoffmann, Stefan; … - In: Journal of business ethics : JOBE 140 (2017) 1, pp. 161-173

Persistent link: https://www.econbiz.de/10011632236

Ethical aspects of life cycle assessments of diets

Goldstein, Benjamin; Hansen, Steffen Foss; Gjerris, Mickey - In: Food policy : economics planning and politics of food … 59 (2016), pp. 139-151

Persistent link: https://www.econbiz.de/10011632336

Does ethics need religion? : evaluating the importance of religiosity in consumer ethics

Arli, Denni - In: Marketing intelligence & planning 35 (2017) 2, pp. 205-221

Persistent link: https://www.econbiz.de/10011700802

Can "real" men consume ethically? How ethical consumption leads to unintended observer inference

Shang, Jingzhi; Peloza, John - In: Journal of business ethics : JOBE 139 (2016) 1, pp. 129-145

Persistent link: https://www.econbiz.de/10011609453

Spirituality, moral identity, and consumer ethics : a multi-cultural study

Vitell, Scott J.; King, Robert A.; Howie, Katharine; … - In: Journal of business ethics : JOBE 139 (2016) 1, pp. 147-160

Persistent link: https://www.econbiz.de/10011609460

The moral foundations of consumer ethics

Chowdhury, Rafi M. M. I. - In: Journal of business ethics : JOBE 158 (2019) 3, pp. 585-601

Persistent link: https://www.econbiz.de/10012058485

Ethical consumerism : contextual issues of ethical decision-making processes : an exploratory study

Al-A'ali, Ebtihaj; Al-Sarraf, Abdul Redha - 2020

Persistent link: https://www.econbiz.de/10012059307