Can "real" men consume ethically? How ethical consumption leads to unintended observer inference
Year of publication: |
November 2016
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Authors: | Shang, Jingzhi ; Peloza, John |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 139.2016, 1, p. 129-145
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Subject: | Ethical consumption | Gender role orientation | Impression management | Inference making | Socially responsible | Konsumentenverhalten | Consumer behaviour | Ethik | Ethics | Unternehmensethik | Business ethics | Corporate Social Responsibility | Corporate social responsibility | Nachhaltiger Konsum | Sustainable consumption | Verantwortung | Responsibility | Wirtschaftsethik | Economic ethics | Geschlecht | Gender |
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