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Internet marketing
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Guo, Xunhua
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24
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15
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14
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11
Yang, Yinghui (Catherine)
10
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7
Gerstner, Eitan
7
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7
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7
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6
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6
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5
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5
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4
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INFORMS journal on computing : JOC
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Electronic commerce research
3
Electronic commerce research and applications
3
Decision support systems : DSS ; the international journal
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Electronic markets : the international journal on networked business
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INFORMS journal on computing : JOC ; charting new directions in operations research and computer science ; a journal of the Institute for Operations Research and the Management Sciences
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19th Workshop on Information Technologies and Systems, Phoenix, December
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Journal of marketing analytics : JMA
1
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
1
Journal of retailing and consumer services
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Knowledge and information systems : an international journal
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Omega : the international journal of management science
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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SpringerBriefs in Digital Spaces
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Technological forecasting & social change : an international journal
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UC Davis Graduate School of Management Research Paper
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Yang, Yanwu and Zhai, Panyu, (2022). Click-through rate prediction in online advertising: a literature review. Information Processing & Management, 59(2): 102853
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21
Reading behavior on intra-organizational blogging systems : a group-level analysis through the lens of social capital theory
Li, Naichen
;
Guo, Xunhua
;
Chen, George Guo-Qiang
;
Luo, …
- In:
Information & management : the internat. journal of …
52
(
2015
)
7
,
pp. 870-881
Persistent link: https://www.econbiz.de/10011416880
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22
Key e-government issues in China : an empirical study based on the orientation-maturity framework
Zhang, Nan
;
Meng, Qingguo
;
Guo, Xunhua
;
Yin, Cong
;
Luo, Hang
- In:
Electronic commerce research
15
(
2015
)
3
,
pp. 407-425
Persistent link: https://www.econbiz.de/10011332864
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23
Guest editors' introduction: ECRA special issue introduction for Volume 11, Issue 6, November-December 2012 : information services in e-commerce
Chen, George Guo-Qiang
;
Guo, Xunhua
;
Zhao, J. Leon
- In:
Electronic commerce research and applications
11
(
2012
)
1/6
,
pp. 535-536
Persistent link: https://www.econbiz.de/10009730153
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24
Novice-based data collection methods for the study of IOIS : practice probes and learning communities
Reimers, Kai
;
Johnston, Robert B.
;
Guo, Xunhua
;
Klein, …
- In:
Electronic markets : the international journal on …
23
(
2013
)
4
,
pp. 285-293
Persistent link: https://www.econbiz.de/10010223068
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25
Providing consistent opinions from online reviews : a heuristic stepwise optimization approach
Zhang, Zunqiang
;
Chen, George Guo-Qiang
;
Zhang, Jin
; …
- In:
INFORMS journal on computing : JOC
28
(
2016
)
2
,
pp. 236-250
Persistent link: https://www.econbiz.de/10011489277
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26
Corporate blogging and job performance : effects of work-related and nonwork-related participation
Lu, Benjiang
;
Guo, Xunhua
;
Luo, Nianlong
;
Chen, Guoqing
- In:
Journal of management information systems : JMIS
32
(
2015
)
4
,
pp. 285-314
Persistent link: https://www.econbiz.de/10011491590
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27
Calibration of voting-based helpfulness measurement for online reviews : an iterative bayesian probability approach
Guo, Xunhua
;
Chen, George Guo-Qiang
;
Wang, Cong
;
Wei, Qiang
- In:
INFORMS journal on computing : JOC
33
(
2021
)
1
,
pp. 246-261
Persistent link: https://www.econbiz.de/10012496385
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28
Predicting the incremental benefits of online information search for heterogeneous consumers
Wang, Hao
;
Guo, Xunhua
;
Zhang, Mingyue
;
Wei, Qiang
; …
- In:
Decision sciences : DS
47
(
2016
)
5
,
pp. 957-988
Persistent link: https://www.econbiz.de/10011628086
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29
Big data commerce
Lau, Raymond Yiu Keung
;
Zhao, J. Leon
;
Chen, Guoqing
; …
- In:
Information & management : the internat. journal of …
53
(
2016
)
8
,
pp. 929-933
Persistent link: https://www.econbiz.de/10011647431
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30
SocoTraveler : travel-package recommendations leveraging social influence of different relationship types
He, Jiangning
;
Liu, Hongyan
;
Xiong, Hui
;
Guo, Xunhua
- In:
Information & management : the internat. journal of …
53
(
2016
)
8
,
pp. 934-950
Persistent link: https://www.econbiz.de/10011647444
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