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Choose health in food vending machines : obesity prevention and healthy lifestyle promotion in Italy
Fattori, Giuseppe; Artoni, Paola; Tedeschi, Marcello - In: Social marketing for public health : global trends and …, (pp. 149-169). 2011
Persistent link: https://www.econbiz.de/10003941608
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Integrated corporate social initiatives in Japan : from product development to healthcare information
Hirose, Morikazu - In: Social marketing for public health : global trends and …, (pp. 305-325). 2011
Persistent link: https://www.econbiz.de/10003941695
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Australian consumers' discernment of different sources of "healthy eating" messages
Jones, Sandra C.; Tapsell, Linda; Andrews, Kelly L.; … - In: Australasian marketing journal 17 (2009) 4, pp. 238-246
Persistent link: https://www.econbiz.de/10003901794
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Leaving home : food choice behavior of young German adults
Harker, Debra; Sharma, Bishnu; Harker, Michael; … - In: Journal of business research : JBR 63 (2010) 2, pp. 111-115
Persistent link: https://www.econbiz.de/10003954637
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The impact of regulatory focus, temporal orientation, and fit on consumer responses to health-related advertising
Kees, Jeremy; Burton, Scot; Tangari, Andrea Heintz - In: Journal of advertising : official publication of the … 39 (2010) 1, pp. 19-34
Persistent link: https://www.econbiz.de/10003962668
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Using projective techniques to consider the societal dimension of healthy practices : an exploratory study
Cherrier, Hélène - In: Health marketing quarterly 29 (2012) 1, pp. 82-95
Persistent link: https://www.econbiz.de/10009549358
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Increasing loyalty to breastfeeding : investigating a product development strategy
Parkinson, Joy; Russell-Bennett, Rebekah; Previte, Josephine - In: Health marketing quarterly 29 (2012) 3, pp. 223-238
Persistent link: https://www.econbiz.de/10009657675
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Critical marketing : applications
Hoek, Janet - In: The SAGE handbook of social marketing, (pp. 241-252). 2011
Persistent link: https://www.econbiz.de/10009380625
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Women’s bodies as sites of control : inadvertent stigma and exclusion in social marketing
Gurrieri, Lauren; Previte, Josephine; Brace-Govan, Jan - In: Journal of macromarketing : examining the interactions … 33 (2013) 2, pp. 128-143
Persistent link: https://www.econbiz.de/10009756536
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Social marketing : an application to the behaviour of breastfeeding
Martins, Oliva Maria Dourado; Paço, Arminda M. … - In: International review on public and non-profit marketing 10 (2013) 2, pp. 185-186
Persistent link: https://www.econbiz.de/10009761490