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IT-enabled product innovation : customer motivation for participating in virtual idea communities
Bretschneider, Ulrich; Leimeister, Jan Marco; … - In: International journal of product development : IJPD 20 (2015) 2, pp. 126-141
Persistent link: https://www.econbiz.de/10011488295
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DFSS in marketing : designing an innovative value co-creation campaign
Potra, Sabina; Pugna, Adrian - In: International journal of six sigma and competitive … 9 (2015) 1, pp. 21-36
Persistent link: https://www.econbiz.de/10011524923
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Dominant communities and dominant designs : community-based innovation in the context of the technology life cycle
Seidel, Victor P.; Langner, Benedikt; Sims, Jonathan - In: Strategic organization 15 (2017) 2, pp. 220-241
Persistent link: https://www.econbiz.de/10011705436
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Lower connectivity is better : the effects of network structure on redundancy of ideas and customer innovativeness in interdependent ideation tasks
Stephen, Andrew T.; Zubcsek, Peter Pal; Goldenberg, Jacob - In: Journal of marketing research : JMR 53 (2016) 2, pp. 263-279
Persistent link: https://www.econbiz.de/10011485347
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How can we generate innovative ideas for new product development?
Mandal, Pratap Chandra - In: International journal of quality and innovation : IJQI 5 (2020) 1, pp. 17-32
Persistent link: https://www.econbiz.de/10012521537
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Tournaments to crowdsource innovation : the role of moderator feedback and participation intensity
Camacho, Nuno; Nam, Hyoryung; Kannan, P. K.; … - In: Journal of marketing 83 (2019) 2, pp. 138-157
Persistent link: https://www.econbiz.de/10012175919
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Leaps in innovation and the Bannister effect in contests
Wooten, Joel O. - In: Production and operations management : the flagship … 31 (2022) 6, pp. 2646-2663
Persistent link: https://www.econbiz.de/10013277087
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Value co-creation in public social media at different stages of the new product development process : a case study of a Polish clothes manufacturer
Piątkowska, Beata - In: Journal of marketing and consumer behaviour in emerging … (2022) 1/14, pp. 40-51
(crowdsourcing) and post-launch (product offerings). The place where interactions take place is Facebook fan page of a Polish clothes …
Persistent link: https://www.econbiz.de/10013382454
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Innovative behaviour types and their influence on individual crowdsourcing performances
Zhu, Hangzi; Djurjagina, Katharina; Leker, Jens - In: International journal of innovation management 18 (2014) 6, pp. 1-18
Persistent link: https://www.econbiz.de/10010475695
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Exploring design principles of organizing for collaborative innovation : the case of an open innovation initiative
Ollila, Susanne; Yström, Anna - In: Creativity and innovation management 25 (2016) 3, pp. 363-377
Persistent link: https://www.econbiz.de/10011553649