The present study attempts to find out the factors of entrepreneurial orientation among the management students. A sample of 200 final-year postgraduate management students was selected randomly from leading management institutes in Warangal region (Andhra Pradesh, India), where around 2,000...

Cellular services industry in India has been growing at a remarkable rate. Entry of many global telecom brands and the introduction of mobile number portability (MNP) further added to the fire. Acquiring and retaining consumers has become a battle that can never be won by any single operator....

Entrepreneurship is a mindset that encourages creativity and innovation and differentiates from the general population. Entrepreneurial intentions are based on perceived viability and desirability of entrepreneurship as a career and a significant part of the career formative years are spent in...

India is emerging as an attractive market for consumer durables. Around 35.0 of the total sales come from rural and semi urban markets and will grow by 40 to 45.0 in future. But, detailed information on the rural consumer continues to be elusive because of the dearth of mechanisms for capturing...

Academic stress among students has long been researched on, and researchers have identified different stressors. The objective of this study is to analyse the factors of academic stress among the management students. The study further tries to make an in-depth investigation of different aspects...

The objective of this study is to find out the different groups of components influencing the perceptions of the future managers towards Corporate Social Responsibility (CSR). A survey through the self administered questionnaire on ten statements of CSR has been conducted among 200 post graduate...

Women have equal access to higher education but are not treated equally in comparison to their male counterparts while climbing the corporate ladder. A man‟s chances of emerging as a leader in a group are greater than a woman‟s, both in research studies and in everyday political,...

The objective of this study is to explore the components of academic stress among the post graduate management students. Academic stress among students have long been researched on, and researchers have identified different stressors. The study further tries to make an in-depth investigation...

India is emerging as an attractive market for consumer durables. But the vibrant environmental factors and fierce competition are making it imperative to understand the dynamics of consumer profiles. The aim of this study is to analyze the influence of consumer demographics in rural markets on...

Entrepreneurship is a mindset that encourages creativity and innovation and differentiates from the general population. Entrepreneurial intentions are based on perceived viability and desirability of entrepreneurship as a career and a significant part of the career formative years are spent in...