Merigó, José M.; Palacios-Marqués, Daniel; del Mar … - In: Journal of Business Research 68 (2015) 7, pp. 1574-1580
Average price is a numerical value that represents a set of prices, which may relate to firms, countries, or regions. This study presents new methods of average price aggregation that build on the unified aggregation operator (UAO). The UAO combines a wide range of sub-aggregation processes into...