Problem definition: The undesirable but inevitable consequence of running promotions is that consumers can be trained to time their purchases strategically. In this paper, we study randomized promotions, where the firm randomly offers discounts over time, as an alternative strategy of...

Archimedes once said "give me a fulcrum, and I shall move the world." In this paper, we study the optimal timing of contingently placing a "fulcrum" in the context of crowdfunding, with the potential of tilting the random pledging process from failure to success. Specifically, we consider a...

We study a monopolistic robust pricing problem in which the seller does not know the customers' valuation distribution for a product but knows its mean and variance. This minimal requirement for information means that the pricing managers only need to be able to answer two questions: How much...

Within the framework of prospect theory, this paper considers a decision-maker who wishes to maximize an audience's experienced utility under three different settings. First, we investigate the problem of simultaneous vs. sequential release of a series such as songs or TV episodes, where the...