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Managing the supply chain during disruptions : developing a framework for decision-making
Kumar, Bipul; Sharma, Arun - In: Industrial marketing management : the international … 97 (2021), pp. 159-172
Persistent link: https://www.econbiz.de/10013206316
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Digital mediation in business-to-business marketing : a bibliometric analysis
Kumar, Bipul; Sharma, Arun; Vatavwala, Sanket; Kumar, … - In: Industrial marketing management : the international … 85 (2020), pp. 126-140
Persistent link: https://www.econbiz.de/10012212128
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Customer disengagement in business-to-business markets : a framework for analysis
Vatavwala, Sanket; Kumar, Bipul; Sharma, Arun; Billore, … - In: Industrial marketing management : the international … 105 (2022), pp. 114-130
Persistent link: https://www.econbiz.de/10013494013
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Improving customer service and profitability through customer intervention in service relationships
Sharma, Arun - In: Journal of relationship marketing : innovations & … 7 (2008) 4, pp. 327-340
Persistent link: https://www.econbiz.de/10003807750
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Opportunities of international e-services : a conceptual model
Sharma, Arun - In: E-Services : opportunities and threats, (pp. 63-77). 2007
Persistent link: https://www.econbiz.de/10003490255
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Emerging transformations in the business-to-business global salesforce
Sharma, Arun - In: Business-to-business marketing management : strategies, …, (pp. 219-244). 2012
Persistent link: https://www.econbiz.de/10009532708
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Sustainability research in business-to-business markets : an agenda for inquiry
Sharma, Arun - In: Industrial marketing management : the international … 88 (2020), pp. 323-329
Persistent link: https://www.econbiz.de/10012285370
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The impact of the product to service shift in industrial markets and the evolution of the sales organization
Sheth, Jagdish N.; Sharma, Arun - In: Industrial marketing management : the international … 37 (2008) 3, pp. 260-269
Persistent link: https://www.econbiz.de/10003713059
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Personal selling of high-technology products : the solution-selling imperative
Sharma, Arun; Iyer, Gopalkrishnan R.; Evanschitzky, Heiner - In: Journal of relationship marketing : innovations & … 7 (2008) 3, pp. 287-308
Persistent link: https://www.econbiz.de/10003784378
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A framework for offshoring marketing processes in business-to-business marketing relationships
Sharma, Arun; Iyer, Gopalkrishnan R.; Raajpoot, Nusser A. - In: Industrial marketing management : the international … 38 (2009) 4, pp. 419-425
Persistent link: https://www.econbiz.de/10003865358