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Navigating between the plots : a narratological and ethical analysis of business-related conspiracy theories (BrCTs)
Alemany Oliver, Mathieu - In: Journal of business ethics : JBE 175 (2022) 2, pp. 265-288
Persistent link: https://www.econbiz.de/10012795281
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Conducting ethical research in marketing
Alemany Oliver, Mathieu - In: The SAGE handbook of marketing ethics, (pp. 74-90). 2021
Persistent link: https://www.econbiz.de/10012304717
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The marketing and consumption of spirituality and religion
Rinallo, Diego; Alemany Oliver, Mathieu - In: Journal of management, spirituality & religion : JMSR 16 (2019) 1, pp. 1-5
Persistent link: https://www.econbiz.de/10012156770
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How believing in brand conspiracies shapes relationships with brands
Lunardo, Renaud; Alemany Oliver, Mathieu; Shepherd, Steven - In: Journal of business research : JBR 159 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014287641
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Generation M: young Muslims changing the world
Alemany Oliver, Mathieu - In: European Journal of Marketing 51 (2017) 9/10, pp. 1768-1770
Persistent link: https://www.econbiz.de/10014723720
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Big data and the future of knowledge production in marketing research : ethics, digital traces, and abductive reasoning
Oliver, Mathieu Alemany; Vayre, Jean-Sébastien - In: Journal of marketing analytics : JMA 3 (2015) 1, pp. 5-13
Persistent link: https://www.econbiz.de/10011380425