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Impact of brand recognition and brand reputation on firm performance : US-based multinational restaurant companies' perspective
Koh, Yoon; Lee, Seoki; Boo, Soyoung - In: International journal of hospitality management 28 (2009) 4, pp. 620-630
Persistent link: https://www.econbiz.de/10003875880
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Corporate social responsibility and customer satisfaction among US publicly traded hotels and restaurants
Lee, Seoki; Heo, Cindy Yoonjoung - In: International journal of hospitality management 28 (2009) 4, pp. 635-637
Persistent link: https://www.econbiz.de/10003875891
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Impacts of positive and negative corporate social responsibility activities on company performance in the hospitality industry
Kang, Kyung Ho; Lee, Seoki; Huh, Chang - In: International journal of hospitality management 29 (2010) 1, pp. 72-82
Persistent link: https://www.econbiz.de/10003964082
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EVA, refined EVA, MVA, or traditional performance measures for the hospitality industry?
Lee, Seoki; Kim, Woo Gon - In: International journal of hospitality management 28 (2009) 3, pp. 439-445
Persistent link: https://www.econbiz.de/10003855831
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Application of revenue management practices to the theme park industry
Heo, Cindy Yoonjoung; Lee, Seoki - In: International journal of hospitality management 28 (2009) 3, pp. 446-453
Persistent link: https://www.econbiz.de/10003855832
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Internationalization of US publicly traded restaurant companies : a transaction cost economics perspective ; research note
Lee, Seoki; Koh, Yoon; Heo, Cindy Yoonjoung - In: Tourism economics : the business and finance of tourism … 17 (2011) 2, pp. 465-471
Persistent link: https://www.econbiz.de/10008992065
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Does an optimal firm size exist for publicly traded US hotels?
Park, Kwangsoo; Lee, Seoki - In: Tourism economics : the business and finance of tourism … 17 (2011) 2, pp. 359-372
Persistent link: https://www.econbiz.de/10008992097
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US restaurant companies' green marketing via company websites : impact on financial performance
Ham, Sunny; Lee, Seoki - In: Tourism economics : the business and finance of tourism … 17 (2011) 5, pp. 1055-1069
Persistent link: https://www.econbiz.de/10009373133
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Impact of brand diversification on firm performance : a study of restaurant firms
Choi, Kyuwan; Kang, Kyung Ho; Lee, Seoki; Lee, Kyuseok - In: Tourism economics : the business and finance of tourism … 17 (2011) 4, pp. 885-903
Persistent link: https://www.econbiz.de/10009373182
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Consumers' willingness to pay for green initiatives of the hotel industry
Kang, Kyung Ho; Stein, Laura; Heo, Cindy Yoonjoung; … - In: International journal of hospitality management 31 (2012) 2, pp. 564-572
Persistent link: https://www.econbiz.de/10009503285