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Purpose: The article focuses on supply capability creation (SCC) within the new product development (NPD). The purpose is to establish an SCC process describing the main SCC activities and milestone criteria in preparing the supply process for new products. Design/methodology/approach: The...
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capabilities. To fill this gap, this study proposes that firm innovation performance measured in new product development drives the … capabilities as a way to strategize big data operations, but done little exploration of what contributes to the development of such … and two supply chain capabilities as its enhancement. Survey data was collected and analyzed to test the hypotheses that …
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