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Guidelines for interpreting the results of bibliometric analysis : a sensemaking approach
Lim, Weng Marc; Kumar, Satish - In: Global business and organizational excellence : GBOE 43 (2024) 2, pp. 17-26
Persistent link: https://www.econbiz.de/10014439865
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Marketing analytics : the bridge between customer psychology and marketing decision-making
Basu, Rituparna; Lim, Weng Marc; Kumar, Anil; Kumar, Satish - In: Psychology & marketing 40 (2023) 12, pp. 2588-2611
Persistent link: https://www.econbiz.de/10014432503
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The blockbuster blueprint : towards a stakeholder theory-based marketing framework
Patil, Vijaya; Lim, Weng Marc; Date, Hema; Donthu, Naveen; … - In: Marketing intelligence & planning 41 (2023) 7, pp. 880-902
Persistent link: https://www.econbiz.de/10014381223
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Mapping the venture capital and private equity research : a bibliometric review and future research agenda
Cumming, Douglas J.; Kumar, Satish; Lim, Weng Marc; … - In: Small business economics : an international journal 61 (2023) 1, pp. 173-221
Persistent link: https://www.econbiz.de/10014381675
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Exchange rate volatility and international trade
Lal, Madan; Kumar, Satish; Pandey, Dharen Kumar; Rai, … - In: Journal of business research : JBR 167 (2023), pp. 1-19
Persistent link: https://www.econbiz.de/10014383123
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Consumer adoption of green hotels : understanding the role of value, innovation, and involvement
Kamboj, Shampy; Matharu, Manita; Lim, Weng Marc; Ali, Faizan - In: Journal of hospitality marketing & management 31 (2022) 7, pp. 819-849
Persistent link: https://www.econbiz.de/10013357140
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Advancing knowledge through literature reviews : "what", "why", and "how to contribute"
Lim, Weng Marc; Kumar, Satish; Ali, Faizan - In: The service industries journal 42 (2022) 7/8, pp. 481-513
Persistent link: https://www.econbiz.de/10013362132
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Foundations of knowledge management : intellectual structure and citation drivers of the Journal of Knowledge Management
Donthu, Naveen; Kumar, Satish; Sureka, Riya; Lim, Weng Marc - In: Journal of knowledge management 27 (2023) 4, pp. 953-974
Persistent link: https://www.econbiz.de/10014289185
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A story to sell : the influence of storytelling on consumers' purchasing behavior
Oliveira Júnior, João Ricardo de; Coelho, Ricardo … - In: Psychology & marketing 40 (2023) 2, pp. 239-261
Persistent link: https://www.econbiz.de/10014290508
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From moon landing to metaverse : Tracing the evolution of Technological Forecasting and Social Change
Kraus, Sascha; Kumar, Satish; Lim, Weng Marc; Kaur, Jaspreet - In: Technological forecasting & social change : an … 189 (2023), pp. 1-22
Persistent link: https://www.econbiz.de/10014266704