Purpose: The purpose of this study is to survey the associations among innovation perspective on value priorities, i.e. hedonic vs utilitarian facets, satisfaction among customers and behavioral intents for online fashion apparels in the Asian economic context, i.e. Indian market....

Purpose: The paper reports the practices and interventions adopted at a successful business transformation in an Indian family run organization. The firm deployed internal HR marketing and large-scale interface to deliver results in terms of improved financial performance....

Purpose: The purpose of this study is to understand the evolution, current competitive scenario, and future direction for the food-tech business in the Indian market. Design/methodology/approach: The paper is based on press reports, industry reports, and secondary information about companies...