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Accelerating customer relationships : using CRM and relationship technologies
Swift, Ronald S.
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2001
Persistent link: https://www.econbiz.de/10004604566
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Optimizing customer relationships with advanced analytics
Bayer, Judy
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Swift, Ronald S.
- In:
Managing customer relationships : a strategic framework
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(pp. 350-358)
.
2004
Persistent link: https://www.econbiz.de/10002185209
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