Extent: | xxi, 480 S graph. Darst 25 cm. |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index Literaturverz. S. [431] - 456 |
ISBN: | 0-13-088984-9 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013474995