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International dictionary of ma...
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Marketing
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Jefkins, Frank William
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Jefkins, Frank W.
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USB Cologne (EcoSocSci)
35
ECONIS (ZBW)
13
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Modern marketing
Jefkins, Frank William
-
1993
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3. ed.
Persistent link: https://www.econbiz.de/10004163031
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12
Public relations for marketing management
Jefkins, Frank William
-
1978
Persistent link: https://www.econbiz.de/10004555703
Saved in:
13
Public relations
Jefkins, Frank William
-
1980
Persistent link: https://www.econbiz.de/10004555704
Saved in:
14
Public relations techniques
Jefkins, Frank William
-
1994
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2. ed., extensively rev. and updated for the 1990s
Persistent link: https://www.econbiz.de/10004565944
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15
Dictionary of marketing and communication : including advertising, market research and public relations, with a selection of terms and references from distribution, printing, photo...
Jefkins, Frank William
-
1973
Persistent link: https://www.econbiz.de/10004672450
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16
Advertisement writing
Jefkins, Frank William
-
1976
Persistent link: https://www.econbiz.de/10004717088
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17
Public relations for management success
Jefkins, Frank William
-
1984
Persistent link: https://www.econbiz.de/10004717095
Saved in:
18
Effective marketing strategy : a teach yourself course in planning the marketing programme ; with the award winning Qualcast case study, glossary of terms, and syllabuses and past...
Jefkins, Frank William
-
1982
Persistent link: https://www.econbiz.de/10004724811
Saved in:
19
Relaciones públicas
Jefkins, Frank William
-
1982
Persistent link: https://www.econbiz.de/10004805294
Saved in:
20
Advertising
Jefkins, Frank William
-
1995
-
3. ed., reprint.
Persistent link: https://www.econbiz.de/10004248330
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