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Verkaufen an Top-Entscheider :...
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Marshall, Greg W.
21
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19
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18
Alavi, Sascha
16
Habel, Johannes
16
Johnson, Jeff S.
16
Lee, Nick
15
Albers, Sönke
14
Johnston, Mark W.
14
Madhani, Pankaj M.
14
Pullins, Ellen
14
Schmitz, Christian
14
Belz, Christian
13
DeCarlo, Thomas E.
13
Lane, Nikala
13
Moncrief, William C.
13
Rapp, Adam
13
Sickel, Christian
13
Svensson, Göran
13
Tanner, John F.
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Wiedmann, Klaus-Peter
13
Wieseke, Jan
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12
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Homburg, Christian
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Pompe, Hans-Georg
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Rangarajan, Deva
12
Sharma, Arun
12
Terho, Harri
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Herstatt, Cornelius
11
Hughes, Douglas E.
11
Malik, Fredmund
11
Panagopoulos, Nikolaos G.
11
Zoltners, Andris A.
11
Hanna, Rema
10
Heinrich, Stephan
10
Hudders, Liselot
10
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Books on Demand GmbH <Norderstedt>
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Asian Development Bank
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Haufe-Lexware GmbH & Co. KG
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De Gruyter Oldenbourg
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National Industrial Conference Board
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Gesellschaft für Konsum-, Markt- und Absatzforschung
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Nomos Verlagsgesellschaft
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Verlag Dr. Kovač
4
Wiley-VCH
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AMA Winter Academic Conference <2023, Nashville, Tenn.>
3
AMA Winter Academic Conference <2023, Online>
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Europäische Kommission / Statistisches Amt
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Fachhochschule Reutlingen / European School of Business
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Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
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Fördergesellschaft Marketing an der Universität Augsburg
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2
Meyer-Hentschel-Management-Consulting & Partner <Saarbrücken>
2
NetLibrary, Inc
2
Otto-Friedrich-Universität Bamberg
2
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Industrial marketing management : the international journal for industrial and high-tech firms
125
The journal of personal selling & sales management : JPSSM
111
SpringerLink / Bücher
105
Journal of business research : JBR
74
Young consumers : insight and ideas for responsible marketers
60
Journal of personal selling & sales management : JPSSM
57
The journal of business & industrial marketing
44
Journal of advertising research
39
Journal of advertising : official publication of the American Academy of Advertising
33
Journal of marketing
33
Journal of the Academy of Marketing Science
33
Journal of retailing and consumer services
32
Psychology & marketing
30
Springer eBook Collection
30
Harvard business review : HBR
28
Research
28
European journal of marketing : EJM
25
Journal of marketing education : JME
24
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
23
Handbuch Zielgruppenmanagement
21
International journal of advertising : the quarterly review of marketing communications
21
Journal of strategic marketing
21
Management science : journal of the Institute for Operations Research and the Management Sciences
21
The silver market phenomenon : business opportunities in an era of demographic change
21
Discussion paper / Centre for Economic Policy Research
20
The journal of real estate finance and economics
20
The silver market phenomenon : marketing and innovation in the aging society
20
Zielgruppen im Konsumentenmarketing : Segmentierungsansätze - Trends - Umsetzung
20
Journal of business-to-business marketing
19
Springer eBook Collection / Business and Economics
19
European journal of operational research : EJOR
17
Marketing letters : a journal of research in marketing
17
The journal of consumer marketing
17
Working paper / National Bureau of Economic Research, Inc.
17
Health marketing quarterly
16
International journal of retail & distribution management
16
Journal of retailing
16
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
16
NBER working paper series
16
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
741
EconStor
31
USB Cologne (business full texts)
18
RePEc
13
OLC EcoSci
4
BASE
3
ArchiDok
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141
Executive Management in der Praxis : Entwicklung - Durchsetzung - Anwendung
Grand, Simon
;
Bartl, Daniel
-
2011
Persistent link: https://www.econbiz.de/10009498100
Saved in:
142
Transforming Leaders : Top Management und Transformation: So werden Sie nachhaltig erfolgreich, steigern die Mitarbeiterzufriedenheit und sparen Kosten
Johner, Philipp
(
contributor
)
-
2010
-
1. Auflage
Persistent link: https://www.econbiz.de/10009498722
Saved in:
143
Die neue corporate governance : richtiges
Top-Management
- wirksame Unternehmensaufsicht
Malik, Fredmund
-
2002
-
3., erw. Aufl.
Persistent link: https://www.econbiz.de/10009518877
Saved in:
144
Top management team diversity and firm performance : investigating German companies
Kiefer, Sabine
-
2007
Persistent link: https://www.econbiz.de/10004907055
Saved in:
145
Spitzenpositionen für Spitzenleistungen? : Eine empirische Untersuchung geschlechtsspezifischer beruflicher Entwicklungsverläufe in einem Wirtschaftsunternehmen
Hördt, Olga
-
2006
Persistent link: https://www.econbiz.de/10004909774
Saved in:
146
The Effect of Managerial Experiences on Strategic Sensemaking
Kauer, Daniel
-
2008
Persistent link: https://www.econbiz.de/10004910051
Saved in:
147
Effective top management : beyond the failure of corporate governance and shareholder value
Malik, Fredmund
-
2006
Persistent link: https://www.econbiz.de/10004874287
Saved in:
148
Total-quality-Management bei Fluggesellschaften : Verpflichtung und Involvierung des Top-Managements
Koller, Karl J.
-
2006
Persistent link: https://www.econbiz.de/10004874592
Saved in:
149
Measuring board internationalization : towards a more holistic approach
Schmid, Stefan
;
Daniel, Andrea
-
2006
Persistent link: https://www.econbiz.de/10004877019
Saved in:
150
Was Top-Unternehmen anders machen : große europäische Strategie-Studie ; Interviews mit Top-Führungskräften ; Erfolgsfaktoren ; best practices
Bailom, Franz
;
Matzler, Kurt
;
Tschemernjak, Dieter
-
2006
Persistent link: https://www.econbiz.de/10004888180
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