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The halal purchasing behaviour, a sign of religious excessiveness?

Karoui, Sedki; Khemakhem, Romdhane - In: International journal of Islamic marketing and branding 5 (2020) 4, pp. 258-279

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Sustainable retailing performance of Zara during COVID-19 pandemic

Shabir, Suheela; AlBishri, Norah Ali - In: Inventi impact: international trade (2021) 3, pp. 185-201

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Why buy used clothing during the pandemic? : examining the impact of COVID-19 on consumers' secondhand fashion consumption motivations

Kim, Naeun; Kim, Terry Haekyung - In: The international review of retail, distribution and … 32 (2022) 2, pp. 151-166

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Do Social Media Impact Consumer Buying Decisions in the Fashion Industry during the COVID-19 Pandemic?

Suraweera, SMBL; Jayathilake, WGJM - 2021

using social media marketing among fashion brands during the period of COVID-19 pandemic. This research primarily fixated on … individuals aged twenty-five to thirty-four years of age are more inclined to buy fashion-related products during this pandemic … help fashion companies more specifically forecast the purchasing habits of their customers and control their investments …

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How can Indian small-scale fashion retailers survive COVID-19 disruption? : -a brand portfolio optimization perspective

Sinha, Priyank; Sainy, Romi - In: Journal of retailing and consumer services 62 (2021), pp. 1-8

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Diverse values of fashion rental service and contamination concern of consumers

Baek, Eunsoo; Oh, Ga-Eun - In: Journal of business research : JBR 123 (2021), pp. 165-175

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Predicting consumers' purchase intention through fast fashion mobile apps : the mediating role of attitude and the moderating role of COVID-19

Pop, Rebeka-Anna; Hlédik, Erika; Dabija, Dan Cristian - In: Technological forecasting & social change : an … 186PA (2023), pp. 1-12

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Analysing the factors influencing customer engagement and value co-creation during COVID-19 pandemic : the case of online modest fashion SMEs in Egypt

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The impact of social media activities on raising brand awareness during the COVID-19 pandemic : the case of fashion industry in Kosovo

Rrustemi, Visar; Baca, Granit - In: Management : journal of contemporary management issues 26 (2021) 2, pp. 295-310

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Acceptance factors of Zara's shopping app among fashion consumers during COVID-19

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