consultant. All too often chief executives complain that their business strategy is misunderstood by the financial markets …, legislators and other stakeholders. The reality is usually that their strategy is unclear — even to themselves. Before embarking … corporate strategic direction. The process of doing so frequently leads not only to a clearer articulation of strategy but also …

illustrates how a Finnish grocery retailer introduced a compelling alternative strategy, based on co-operative principles, to … transform the organization’s fortunes in the face of increasing competition from rivals with global buying power. The study … presents the four focal tasks of the vision and concludes with five practical guidelines for executives. Practical implications …

, predictors, or degree of success for vision driven organizations. A framework was developed within the methodology to … predicting the level of a visionary organization at 84 percent. The results of this research suggest that group membership … focusing on the alignment of ten core elements of vision driven strategies identified from within the research stream.  …

In changing times, vision and values can be the most powerful focus an organisation can have. The CEO is an architect …

organization toward some desired destination. Every person and every organization needs to have a clear destination for their group … or organization, but it will require finding better vehicles than simple mission statements. Successful organizations …

In order to provide executives with a better understanding of the nature and purpose of strategy, the author defines … and discusses strategy‐related terms, concepts, and principles and shows how they are applied in practice. Strategy is one … of the troika and the plurality of inputs, options, and outcomes that characterize effective strategy. Case examples from …