In this paper we examine how business strategy influences the nature and extent of firms’ market orientation and how this in turn influences the extent of firms’ new product activity. Specifically, we develop a framework linking firms’ relative emphasis on cost leadership, product...

A potentially powerful way to assist consumers in making dynamic shopping decisions is to disclose price information to them before they shop, for example by posting prices on the Internet. This paper addresses the differential impact of disclosing either only current, or both current and future...

Purpose – The purpose of this paper is to explore and compare causal recipes for high performance among young Indian and UK firms in high-tech industries. Design/methodology/approach – The traditional configuration approach suggests using the leadership, strategy, structure, and environment...

Purpose – The aim of this paper is to examine the impact of frugal innovation in the fields of livelihood provision, education, infrastructure, and distribution networks on state-building in countries where a significant proportion of the population lives at the base of the pyramid (BoP)....

"A frugal and flexible approach to innovation for the 21st centuryInnovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades--expensive R&D projects and highly-structured innovation processes....

Purpose – The purpose of this paper is to determine how corporate culture can be harnessed to foster radical innovation in a recession. Design/methodology/approach – The paper uses the findings of a survey and archival data from 750 public firms in various manufacturing industries across 17...