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Does intraorganizational network embeddedness improve salespeople's effectiveness? : a task contingency perspective
Üstüner, Tuba; Iacobucci, Dawn - In: The journal of personal selling & sales management : JPSSM 32 (2012) 2, pp. 187-205
Persistent link: https://www.econbiz.de/10009552544
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Trusting and monitoring business partners throughout the relationship life cycle
Kusari, Sanjukta; Hoeffler, Steve; Iacobucci, Dawn - In: Journal of business-to-business marketing 20 (2013) 3, pp. 119-138
Persistent link: https://www.econbiz.de/10010187441
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Social networks : you've lost control
Iacobucci, Dawn; Salter, James M. - In: The network challenge : strategy, profit, and risk in …, (pp. 67-84). 2009
Persistent link: https://www.econbiz.de/10003863851
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Antecedents and consequences of adaptive selling confidence and behavior : a dyadic analysis of salespeople and their customers
Román, Sergio; Iacobucci, Dawn - In: Journal of the Academy of Marketing Science 38 (2010) 3, pp. 363-382
Persistent link: https://www.econbiz.de/10003986399
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Kellogg on marketing
Iacobucci, Dawn (ed.) - J. L. Kellogg Graduate School of Management - 2001
Persistent link: https://www.econbiz.de/10001528801
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Commentary on "Mediation analysis and categorical variables : the final frontier" by Dawn Iacobucci
MacKinnon, David Peter; Cox, Matthew G. - In: Journal of consumer psychology : JCP : the official … 22 (2012) 4, pp. 600-602
Persistent link: https://www.econbiz.de/10009682392
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Mediation with categorical variables : consider ordinal models, empirical Bayes, and alternatives to R2
Gilula, Zvi - In: Journal of consumer psychology : JCP : the official … 22 (2012) 4, pp. 599
Persistent link: https://www.econbiz.de/10009682393
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Mediation analysis and categorical variables : some further frontiers
Feinberg, Fred M. - In: Journal of consumer psychology : JCP : the official … 22 (2012) 4, pp. 595-598
Persistent link: https://www.econbiz.de/10009682397
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Brand attachment and brand attitude strength : conceptual and empirical differentiation of two critical brand equity drivers
Park, C. Whan; MacInnis, Deborah J.; Priester, Joseph; … - In: Journal of marketing 74 (2010) 6, pp. 1-17
Persistent link: https://www.econbiz.de/10008702776
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A network bidder behavior model in online auctions : a case of fine art auctions
Dass, Mayukh; Reddy, Srinivas K.; Iacobucci, Dawn - In: Journal of retailing 90 (2014) 4, pp. 445-462
Persistent link: https://www.econbiz.de/10010473277