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Modelling clearance sales store loyalty behaviour of Indian shoppers
Hemalatha, M.; Sivakumar, V. J. - In: International journal of business excellence 3 (2010) 2, pp. 206-225
Persistent link: https://www.econbiz.de/10009575528
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The value of product variety when selling to strategic customers
Parlatürk, Ali K. - In: Manufacturing & service operations management : M & SOM 14 (2012) 3, pp. 371-385
Persistent link: https://www.econbiz.de/10009575889
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Markdown pricing with unknown fraction of strategic customers
Merserau, Adam J.; Zhang, Dan - In: Manufacturing & service operations management : M & SOM 14 (2012) 3, pp. 355-370
Persistent link: https://www.econbiz.de/10009575891
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Intertemporal pricing with boundedly rational consumers
Cai, Wenbo; Chen, Ying-Ju - In: Journal of revenue and pricing management 11 (2012) 4, pp. 421-452
Persistent link: https://www.econbiz.de/10009575905
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Requests for zoo visitors to undertake pro-wildlife behaviour : how many is too many?
Smith, Liam D. G.; Curtis, James M.; Mair, Judith; Van … - In: Tourism management : research, policies, practice 33 (2012) 6, pp. 1502-1510
Persistent link: https://www.econbiz.de/10009575993
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Brands in texts : attitudinal effects of brand placements in narrative fiction
Olsen, Lars Erling; Lanseng, Even Johan - In: The journal of brand management : an international journal 19 (2011/12) 8, pp. 702-711
Persistent link: https://www.econbiz.de/10009576041
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Nostalgic brands as mood boosters
Orth, Ulrich R.; Gal, Steffi - In: The journal of brand management : an international journal 19 (2011/12) 8, pp. 666-679
Persistent link: https://www.econbiz.de/10009576044
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The effect of attitudinal and sociodemographic factors on the likelihood of buying locally produced food
Cranfield, John A. L.; Henson, Spencer; Blandon, Jose - In: Agribusiness : an internat. journal 28 (2012) 2, pp. 205-221
Persistent link: https://www.econbiz.de/10009576045
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Country branding through Olympic Games
Sun, Qin; Paswan, Audhesh - In: The journal of brand management : an international journal 19 (2011/12) 8, pp. 641-654
Persistent link: https://www.econbiz.de/10009576049
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Subprime consumer credit demand : evidence from a lender's pricing experiment ; Conference on Household Finance and Consumption, Luxembourg 25-26 October 2010
Alan, Sule; Dumitrescu, Ruxandra; Lóránth, Gyöngyi - 2011
Persistent link: https://www.econbiz.de/10009576158