Evaluation of student performance in any course, especially those delivered in a management programme, poses a serious challenge; more so, in a course like "Business Communication", where oral communication ought to form an integral part of evaluation. This paper presents various details of an...

The development of modern economies is based on the development of companies. Business communication in them is very interesting for research, especially which variables affect it. In order for a company to achieve a competitive advantage over other companies in the environment and achieve good...

Part one -- Chapter one: Introduction -- Chapter two: the advantages of using naturally-occurring data -- Part two: Case book -- Chapter 3: Metaphor analysis -- Chapter 4: Positioning theory -- Chapter 5: Membership categorization analysis -- Chapter 6: Metadiscourse analysis in...