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Assessment of environmental governance in disaster vulnerability context of rural Bangladesh
Sarker, Md Nazirul Islam; Wen, Jing; Yang, Bo; … - In: Growth and Change 52 (2021) 2, pp. 1155-1171
Persistent link: https://www.econbiz.de/10012537338
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Does aggregate insider trading predict stock returns in China?
He, Qing; Cheng, Bingqian; Wen, Jing - In: International Journal of Finance & Economics 24 (2018) 2, pp. 922-942
Persistent link: https://www.econbiz.de/10012082702
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Empowering emotion : the driving force of share and purchase intentions in viral advertising
Wen, Taylor Jing; Choi, Chang-Won; Wu, Linwan; Morris, … - In: Journal of current issues and research in advertising 43 (2022) 1, pp. 47-67
Persistent link: https://www.econbiz.de/10012821765
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More than the bottom line : exploring social responsibility practices in hospital settings in the United States
Li, Jo-Yun; Tian, Shiyun; Carter, Jackson; Wen, Jing - In: Health marketing quarterly 38 (2021) 4, pp. 297-314
Persistent link: https://www.econbiz.de/10012802277
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Under what conditions do governments collaborate? : a qualitative comparative analysis of air pollution control in China
Liu, Yao; Wu, Jiannan; Yi, Hongtao; Wen, Jing - In: Public management review 23 (2021) 11, pp. 1664-1682
Persistent link: https://www.econbiz.de/10012650123
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Weakening the avoidance bug : the impact of personality traits in ad avoidance on social networking sites
Dodoo, Naa Amponsah; Wen, Jing - In: Journal of marketing communications 27 (2021) 5, pp. 457-480
Persistent link: https://www.econbiz.de/10012624660
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Congruity between mood and brand involvement enhances the effectiveness of message appeals : dual processing model perspective
Wen, Taylor Jing - In: Journal of marketing communications 27 (2021) 6, pp. 651-669
Persistent link: https://www.econbiz.de/10012624675
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Understanding Twitter conversations about artificial intelligence in advertising based on natural language processing
Wu, Linwan; Dodoo, Naa Amponsah; Wen, Taylor Jing; Ke, Li - In: International journal of advertising : the review of … 41 (2022) 4, pp. 685-702
Persistent link: https://www.econbiz.de/10013209394
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Understanding AI advertising from the consumer perspective : what factors determine consumer appreciation of AI-created advertisements?
Wu, Linwan; Wen, Taylor Jing - In: Journal of advertising research 61 (2021) 2, pp. 133-146
Persistent link: https://www.econbiz.de/10012642989
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The role of consumer affect on visual social networking sites : how consumers build brand relationships
Bashir, Aqsa; Wen, Jing; Kim, Eunice; Morris, Jon D. - In: Journal of current issues and research in advertising 39 (2018) 2, pp. 178-191
Persistent link: https://www.econbiz.de/10012242967