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Justification of generational cohort segmentation in South Africa
Duh, Helen Inseng; Struwig, Miemie - In: International journal of emerging markets 10 (2015) 1, pp. 89-101
Persistent link: https://www.econbiz.de/10011348534
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Stock picking techniques : the practice of applied money managers
Christofi, Andreas C.; Harris, Peter; Kallianotis, … - In: Journal of business & economics research 14 (2016) 1, pp. 1-5
Persistent link: https://www.econbiz.de/10011448168
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Who is an evangelist? : food tourists' positive and negative eWOM behavior
Kim, Jin-Young; Hwang, Johye - In: International journal of contemporary hospitality management 34 (2022) 2, pp. 555-577
Persistent link: https://www.econbiz.de/10013164477
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Empirical study of heterogeneous behavior at the base of the pyramid : the influence of demographic and psychographic factors
Dahana, Wirawan Dony; Kobayashi, Toshio; Ebisuya, Azusa - In: Journal of international consumer marketing 30 (2018) 3, pp. 173-191
Persistent link: https://www.econbiz.de/10011917539
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Who buys counterfeit luxury brands? : a meta-analytic synthesis of consumers in developing and developed markets
Eisend, Martin; Hartmann, Patrick; Apaolaza, Vanessa - In: Journal of international marketing 25 (2017) 4, pp. 89-111
Persistent link: https://www.econbiz.de/10011784184
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Identifying wine consumers interested in environmentally sustainable production practices
Kelley, Kathleen; Todd, Marielle; Hopfer, Helene; … - In: International journal of wine business research 34 (2022) 1, pp. 86-111
Persistent link: https://www.econbiz.de/10012886220
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An empirical investigation of customer characteristics on retail format selection : a mediating role of store image
Hiremath, Suvarna; Panda, Ansumalini; Prashantha C.; … - In: Journal of Indian business research 15 (2023) 1, pp. 55-75
Persistent link: https://www.econbiz.de/10014326462
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A Study on the Role of Demographic and Psychographic Dynamics in Food and Grocery Retailing
Prasad, Ch. J. S.; Reddy, D. Raghunatha - In: Vision 11 (2007) 4, pp. 21-30
The Indian food and grocery retail sector is in the transformation mode for various reasons like strong macro-economic fundamentals and the changing socio-economic scene are driving what were once traditional and small scale retail outlets into organised retail formats aimed at catering to the...
Persistent link: https://www.econbiz.de/10011137529
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Justification of generational cohort segmentation in South Africa
Duh, Helen; Struwig, Miemie - In: International Journal of Emerging Markets 10 (2015) 1, pp. 89-101
Purpose – The purpose of this paper is to look at the successful generational cohort segmentation from global and country-specific formative experiences in the USA, to examine the justification of cohort segmentation in South Africa. It also describes the demographic and psychographic...
Persistent link: https://www.econbiz.de/10014788791
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Who are the culinary tourists? An observation at a food and wine festival
Sohn, Eunmi; Yuan, Jingxue (Jessica) - In: International Journal of Culture, Tourism and … 7 (2013) 2, pp. 118-131
Purpose – The purpose of this paper is to provide psychographic and demographic profiles of people interested in culinary tourism. Design/methodology/approach – The study was conducted in the First Lubbock Wine Festival in Texas, incorporating Values and Lifestyles (VALS‐2). A...
Persistent link: https://www.econbiz.de/10014768455