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Online naturalistic inquiry in project management research : directions for research

Ninan, Johan - In: Project leadership and society 1 (2020), pp. 1-8

The current qualitative research methodologies employed to study projects are heavily dependent on interviews, despite data being created across different media in this digital age. Social media, news articles, LinkedIn profiles, WhatsApp groups, etc. can have influence on project stakeholders,...

Persistent link: https://www.econbiz.de/10012800021

Qualitative research in marketing : what can academics do better?

Crick, James M. - In: Journal of strategic marketing 29 (2021) 5, pp. 390-429

Persistent link: https://www.econbiz.de/10012588437

The practice of innovating research methods

Lê, Jane Kirsten; Schmid, Torsten - In: Organizational research methods : ORM 25 (2022) 2, pp. 308-336

Persistent link: https://www.econbiz.de/10013175719

Reconsidering the value of covert research : the role of ambiguous consent in participant observation

Roulet, Thomas J.; Gill, Michael J.; Stenger, Sébastien; … - In: Organizational research methods : ORM 20 (2017) 3, pp. 487-517

Persistent link: https://www.econbiz.de/10011686538

Grounded visual pattern analysis : photographs in organizational field studies

Shortt, Harriet L.; Warren, Samantha K. - In: Organizational research methods : ORM 22 (2019) 2, pp. 539-563

Persistent link: https://www.econbiz.de/10012005509

From "participant" to “friend” : the role of Facebook engagement in ethnographic research

Edirisingha, Prabash Aminda; Abarashi, Jamal; Ferguson, … - In: Qualitative market research : an international journal 20 (2017) 4, pp. 416-434

Persistent link: https://www.econbiz.de/10011814279

Qualitative method versus quantitative method in marketing research : an application example at Oba restaurant

Bilgin, Yusuf - In: Qualitative versus quantitative research, (pp. 1-27). 2017

Persistent link: https://www.econbiz.de/10011858281

Mapping the terrain : the use of video-based research in top-tier organizational journals

Christianson, Marlys K. - In: Organizational research methods : ORM 21 (2018) 2, pp. 261-287

Persistent link: https://www.econbiz.de/10011855815

"Zooming with" : a participatory approach to the use of video ethnography in organizational studies

Jarrett, Michael; Liu, Feng - In: Organizational research methods : ORM 21 (2018) 2, pp. 366-385

Persistent link: https://www.econbiz.de/10011855835

Applying neuroscience to emergent processes in teams

Wang, Danni; Waldman, David A.; Balthazard, Pierre A.; … - In: Organizational research methods : ORM 24 (2021) 3, pp. 595-615

Persistent link: https://www.econbiz.de/10012593164