Similar Search Results

Analysing the influence of the presentation of fashion garments on young consumers’ online behaviour

McCormick, Helen; Livett, Charlotte - In: Journal of Fashion Marketing and Management: An … 16 (2012) 1, pp. 21-41

Purpose – The purpose of this paper is to identify the web experience elements that aid the interaction between the consumer and fashion garments online. Two elements have been identified, product viewing and fashion information online, and analysis of the effects of these elements and the...

Persistent link: https://www.econbiz.de/10014868132

Luxury customer value

Jung Choo, Ho; Moon, Heekang; Kim, Hyunsook; Yoon, Namhee - In: Journal of Fashion Marketing and Management: An … 16 (2012) 1, pp. 81-101

Purpose – The purpose of this paper is to conceptualize luxury customer value and empirically test the reliability and validity of the proposed structure of it. In addition, it aims to identify luxury customer value factors that influence brand relationship and behavioural intention....

Persistent link: https://www.econbiz.de/10014868135

The consumption side of sustainable fashion supply chain

Chan, Ting‐yan; Wong, Christina W.Y. - In: Journal of Fashion Marketing and Management: An … 16 (2012) 2, pp. 193-215

manufacture fashion clothing in an ethical production system and develop and design fashion clothing with sustainable and …

Persistent link: https://www.econbiz.de/10014868140

Corporate social responsibility in the apparel industry

Gupta, Megha; Hodges, Nancy - In: Journal of Fashion Marketing and Management: An … 16 (2012) 2, pp. 216-233

Purpose – The purpose of this paper is to explore perceptions of Indian consumers regarding corporate social responsibility (CSR) in the apparel industry, and to investigate its importance in the apparel decision‐making process. Design/methodology/approach – A qualitative research design...

Persistent link: https://www.econbiz.de/10014868141

The impact of ethical fashion on consumer purchase behavior

Shen, Bin; Wang, Yulan; Lo, Chris K.Y.; Shum, Momoko - In: Journal of Fashion Marketing and Management: An … 16 (2012) 2, pp. 234-245

knowledge of, ethical fashion. Design/methodology/approach – A self‐completion questionnaire was administered to 109 respondents …

Persistent link: https://www.econbiz.de/10014868142

Knowledge sharing among green fashion communities online

Cervellon, Marie‐Cécile; Wernerfelt, Anne‐Sophie - In: Journal of Fashion Marketing and Management: An … 16 (2012) 2, pp. 176-192

Purpose – The purpose of this paper is to investigate the knowledge content on green fashion and the expectations … content analyzed. Findings – Results show a switch in knowledge content between the two periods, from a focus on … sustainability to a focus on fashion. Also, there is an evolution in the nature of knowledge content, being initially subjective and …

Persistent link: https://www.econbiz.de/10014868144

Predicting purchase intention for private sale sites

Martinez, Briana; Kim, Soyoung - In: Journal of Fashion Marketing and Management: An … 16 (2012) 3, pp. 342-365

Purpose – The purpose of this paper is to explore the impacts of several consumer characteristics (fashion leadership, impulse buying, bargain shopping), web site attitude, and visit frequency on intention to purchase from a private sale site. Design/methodology/approach – Data were...

Persistent link: https://www.econbiz.de/10014868149

Influential factors of bra purchasing in older women

Risius, Debbie; Thelwell, Richard; Wagstaff, Chris; … - In: Journal of Fashion Marketing and Management: An … 16 (2012) 3, pp. 366-380

Purpose – In addition to the psychological differentiation of older women, ageing has numerous effects on the breast, influencing the volume, density and constitution of the tissue. It is currently unknown how these changes may affect bra requirements and bra consumer behaviour. The purpose of...

Persistent link: https://www.econbiz.de/10014868150

Exterior atmospherics and consumer behavior

Mower, Jennifer M.; Kim, Minjeong; Childs, Michelle L. - In: Journal of Fashion Marketing and Management: An … 16 (2012) 4, pp. 442-453

Purpose – To fill a gap in external atmospheric literature and provide useful information for small store retailers, this study aims to investigate the influence of external atmospheric variables, specifically window displays and landscaping (i.e., accessory vegetation), on customers’...

Persistent link: https://www.econbiz.de/10014868154

Information overload in the context of apparel

Stanton, Julie V.; Paolo, Diane M. - In: Journal of Fashion Marketing and Management: An … 16 (2012) 4, pp. 454-476

Purpose – This study aims to examine the nature and impact of information overload and related coping strategies in the context of apparel shopping. It also examines perceptions of overload and coping strategies as antecedents to consumer confidence, shopping orientation and leader/follower...

Persistent link: https://www.econbiz.de/10014868155