Information overload in the context of apparel
Year of publication: |
2012
|
---|---|
Authors: | Stanton, Julie V. ; Paolo, Diane M. |
Published in: |
Journal of Fashion Marketing and Management: An International Journal. - Emerald Group Publishing Limited, ISSN 1758-7433, ZDB-ID 2109286-2. - Vol. 16.2012, 4, p. 454-476
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Information overload | Coping strategies | Choice | Consumer confidence | Shopper orientation | Leader/follower status | Fashion industry | Information management | Consumer behaviour |
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