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To conform or deviate? : the effect of resource scarcity on consumer preference for minority-endorsed options
Gong, Xiushuang; Zhang, Honghong; Fan, Yafeng - In: Journal of business research : JBR 122 (2021), pp. 437-446
Persistent link: https://www.econbiz.de/10012420428
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Keeping the American dream alive : the interactive effect of perceived economic mobility and materialism on impulsive spending
Yoon, Sunyee; Kim, Hyeong Min - In: Journal of marketing research : JMR 53 (2016) 5, pp. 759-772
Persistent link: https://www.econbiz.de/10011600612
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Feeling economically stuck : the effect of perceived economic mobility and socioeconomic status on variety seeking
Yoon, Sunyee; Kim, Hyeong Min - In: Journal of consumer research : JCR ; an … 44 (2018) 5, pp. 1141-1156
Persistent link: https://www.econbiz.de/10011844155
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Perceived economic mobility predicts evaluation of low-fit co-brands
Nie, Xinyu; Wang, Liangyan; Chan, Eugene Y. - In: Psychology & marketing 41 (2024) 7, pp. 1562-1573
Persistent link: https://www.econbiz.de/10014555631
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Perceived economic mobility increases subjective well-being when perceived social support opens the door for others
Kwon, Yongju; Yi, Youjae; Kim, Sara - In: International journal of consumer studies 46 (2022) 6, pp. 2429-2444
Persistent link: https://www.econbiz.de/10013412513
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When perspective-taking fails to inhibit customer aggression toward service employees
Kwon, Yongju; Yi, Youjae - In: The service industries journal 43 (2023) 13/14, pp. 1034-1054
Persistent link: https://www.econbiz.de/10014338736
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Perceived unfairness increases desire for unique products : the role of need for social status
Cai, Yuanyuan; Wang, Xuehua - In: Psychology & marketing 40 (2023) 3, pp. 469-483
Persistent link: https://www.econbiz.de/10014290748
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Generosity, greed, norms, and death : differential effects of mortality salience on charitable behavior
Jonas, Eva; Sullivan, Daniel; Greenberg, Jeff - In: Journal of economic psychology : research in economic … 35 (2013), pp. 47-57
Persistent link: https://www.econbiz.de/10009747444
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Giving to Africa and perceptions of poverty
Etang, Alvin; Fielding, David; Knowles, Stephen Mark - In: Journal of economic psychology : research in economic … 33 (2012) 4, pp. 819-832
Persistent link: https://www.econbiz.de/10009663243
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Does feeling holier then others predict good deeds? self-construal, self-enhancement and helping behavior
Seo, Joon Yong; Scammon, Debra L. - In: The journal of consumer marketing 31 (2014) 6/7, pp. 441-451
Persistent link: https://www.econbiz.de/10010459805