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Implementing the Quadruple Helix towards social innovation : the case of the Human Power Hub, Braga, Portugal
Casais, Beatriz; Soares, Ana - In: Non-Profit Organisations, Volume II : Economy, …, (pp. 285-310). 2024
Persistent link: https://www.econbiz.de/10015063356
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Linking atmospherics to shopping outcomes : the role of the desire to stay
Elmashhara, Maher Georges; Soares, Ana - In: Journal of retailing and consumer services 64 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013209447
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The consumption behaviour of beginner voluntary simplifiers : an exploratory study
Rebouças, Raquel; Soares, Ana - In: Journal for global business advancement : JGBA 14 (2021) 4, pp. 433-452
Persistent link: https://www.econbiz.de/10012693733
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Emotional, sensory, and social dimensions of consumer buying behavior
Soares, Ana (ed.); Elmashhara, Maher Georges (ed.) - 2020
""This book explores the importance of the emotional side of shopping and discusses shopper behavior influences in a highly competitive, changing, and challenging retail industry"--Provided by publisher"--
Persistent link: https://www.econbiz.de/10012394460
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Can virtual customer service agents improve consumers' online experiences? : the role of hedonic dimensions
Soares, Ana; Pinho, José Carlos; Heath, Teresa; Alves, … - In: Emotional, sensory, and social dimensions of consumer …, (pp. 157-177). 2020
Persistent link: https://www.econbiz.de/10012226186
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The role of social commerce components on the consumer decision-making process
Kutabish, Saleh Mohammed; Soares, Ana - In: Emotional, sensory, and social dimensions of consumer …, (pp. 209-224). 2020
Persistent link: https://www.econbiz.de/10012226205
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Emotional, sensory, and social dimensions of consumer buying behavior
Soares, Ana (ed.); Elmashhara, Maher Georges (ed.) - 2020
""This book explores the importance of the emotional side of shopping and discusses shopper behavior influences in a highly competitive, changing, and challenging retail industry"--Provided by publisher"--
Persistent link: https://www.econbiz.de/10012063210
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The influence of atmospherics general interior variables on shoppers' emotions and behavior
Elmashhara, Maher Georges; Soares, Ana - In: The international review of retail, distribution and … 30 (2020) 4, pp. 437-459
Persistent link: https://www.econbiz.de/10012315157
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Understanding impulse buying : a two-faceted tale
Yassin, Cherouk Amr; Soares, Ana - In: Journal of consumer marketing 40 (2023) 7, pp. 884-896
Persistent link: https://www.econbiz.de/10014471141
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The (army) hero with a thousand faces : a discourse-mythological approach to theorising archetypal blending in contemporary advertising
Kelsey, Darren; Yannopoulou, Natalia; Whittle, Andrea; … - In: Marketing theory 23 (2023) 1, pp. 141-162
Persistent link: https://www.econbiz.de/10014230883