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Smartphones have revolutionized how individuals use consumer electronics and consume digital goods. I examine the extent to which smartphones have substituted other digital devices and expanded overall digital consumption. To do so, I use newly available Korean panel survey data on individuals'...
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When it comes to promoting the consumer welfare, competition law has a key role to play. Due to the conduct of some tech giants, consumer welfare has been negatively affected. Thus, this paper attempts to examine those practices that have a direct impact on customer welfare and the highlight the...
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The 2023 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailers, store brand managers and national brand...
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While ubiquitous digital access has positively transformed the world in many ways, firms are also concerned about digital attacks from a small portion of customers, such as scammers, review bombers, and trolls. Without an overarching strategy to address digital customer misconduct, firms may...
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Protecting consumers when they are most vulnerable has long been a core focus of consumer policy. This report first discusses the nature and scale of consumer vulnerability in the digital age, including its evolving conceptualisation, the role of emerging digital trends, and implications for...
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