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In this paper, we present the results of an experiment conducted in Italy on trusting behaviour. Our subjects participated in a trust game and filled in a questionnaire on trust and trustworthiness based on the attitudinal questions reported in the European Value Survey. The aims of the research...
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Digital Content, PWYW Pricing, and Social Influence -- Introduction to Digital Content -- Incentives for Digital Content Contribution -- Motives for Digital Content Consumption -- Digital Content Contribution and Consumption in Live Streaming -- Social Influence in Digital Content Contribution...
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Chapter 1. Introduction -- Chapter 2. Literature Review -- Chapter 3. Theory and Propositions for Uncertainty Avoidance and Consumption Behavior -- Chapter 4. Theory and Propositions for Rituals and Consumption Behavior -- Chapter 5. Theory and Propositions for External Threats and Consumption...
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