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As the Crow Flies: Bias in Consumers' Map-Based Distance Judgments
Raghubir, Priya; Krishna, Aradhna - In: Journal of consumer research : JCR ; an … 23 (1996) 1, pp. 26-39
Persistent link: https://www.econbiz.de/10006679261
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Behavioral Frequency Judgments: An Accessibility-Diagnosticity Framework
Menon, Geeta; Raghubir, Priya; Schwarz, Norbert - In: Journal of consumer research : JCR ; an … 22 (1995) 2, pp. 212-228
Persistent link: https://www.econbiz.de/10006680167
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Memory-Based Store Price Judgments: The Role of Knowledge and Shopping Experience
Ofir, Chezy; Raghubir, Priya; Brosh, Gili; Monroe, Kent B. - In: Journal of retailing 84 (2008) 4, pp. 414-423
Persistent link: https://www.econbiz.de/10008146803
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Is 1-10 > 10-100? The effect of denominator salience on perceptions of base rates of health risk
Raghubir, Priya - In: International journal of research in marketing : IJRM ; … 25 (2008) 4, pp. 327-334
Persistent link: https://www.econbiz.de/10008146835
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The Denomination Effect
Raghubir, Priya; Srivastava, Joydeep - In: Journal of consumer research : JCR ; an … 36 (2009) 4, pp. 701
Persistent link: https://www.econbiz.de/10008336333
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Promoting promotions: Does showcasing free gifts backfire?
Raghubir, Priya; Celly, Kirti Sawhney - In: Journal of business research : JBR 64 (2011) 1, pp. 55-59
Persistent link: https://www.econbiz.de/10008769046
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I'll Have What She's Having: Effects of Social Influence and Body Type on the Food Choices of Others
Raghubir, Priya; Das, Sanjiv R - In: Journal of consumer research : JCR ; an … 36 (2010) 6, pp. 915-930
Persistent link: https://www.econbiz.de/10008396538
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Customer Experience Management in Retailing: Understanding the Buying Process
Puccinelli, Nancy M.; Goodstein, Ronald C.; Grewal, Dhruv; … - In: Journal of retailing 85 (2009) 1, pp. 15-30
Persistent link: https://www.econbiz.de/10008232105
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Shelf space schemas: Myth or reality?
Valenzuela, Ana; Raghubir, Priya; Mitakakis, Chrissy - In: Journal of business research : JBR 66 (2013) 7, pp. 881-888
Persistent link: https://www.econbiz.de/10010108521
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Ratios in Proportion: What Should the Shape of the Package Be?
Raghubir, Priya; Greenleaf, Eric A. - In: Journal of marketing 70 (2006) 2, pp. 95-107
Persistent link: https://www.econbiz.de/10005917850