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An empirical analysis of the effect of a retailers loyalty programme on their customers' loyalty
Chhabra, Sakhhi - In: Global business review 18 (2017) 2, pp. 445-464
Persistent link: https://www.econbiz.de/10011741251
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Why does privacy paradox exist? : a qualitative inquiry to understand the reasons for privacy paradox among smartphone users
Chhabra, Sakhhi - In: Journal of electronic commerce in organizations : JECO 20 (2022) 1, pp. 1-20
Persistent link: https://www.econbiz.de/10014306940
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Factors determining intention to vaccinate against Covid-19 : a developing nation perspective
Garg, Ruchi; Chhikara, Ritu; Chhabra, Sakhhi; Bhardwaj, Alok - In: Health marketing quarterly 38 (2021) 2/3, pp. 116-129
Persistent link: https://www.econbiz.de/10012695252
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Communicating bad news of COVID-19 : an empirical study of patients' preferences in India
Chhabra, Sakhhi; Girija, Smitha - In: Health marketing quarterly 38 (2021) 2/3, pp. 205-221
Persistent link: https://www.econbiz.de/10012695256
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Understanding privacy paradox : an experimental approach to study privacy concerns and actual disclosure among app users
Chhabra, Sakhhi; Mukherjee, Jaydeep; Agarwal, … - In: Journal of organizational computing and electronic commerce 33 (2023) 3/4, pp. 97-116
Persistent link: https://www.econbiz.de/10014554232
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Factors affecting the adoption of slow fashion : an exploratory study of multiple stakeholders
Chhabra, Sakhhi; Sindhi, Sumita; Nandy, Merlin - In: Journal of macromarketing 42 (2022) 4, pp. 492-509
Persistent link: https://www.econbiz.de/10013475193