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Purpose: Digital journal created a new development pattern. We use journal APP as an example to analyze how to migrate the journal content to Internet and other kind of media. Based on the case study of GQ and other fashion magazines, through text analysis, control experiments, in-depth...
Persistent link: https://www.econbiz.de/10011914310
Consumer reviews, especially those expressing concerns of product quality, are crucial for the credibility of online platforms. However, reviews that criticize a product or service may also dissuade buyers from using the platform, creating an incentive to blur the visibility of critical reviews....
Persistent link: https://www.econbiz.de/10014436986
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Purpose: Digital journal created a new development pattern. We use journal APP as an example to analyze how to migrate the journal content to Internet and other kind of media. Based on the case study of GQ and other fashion magazines, through text analysis, control experiments, in-depth...
Persistent link: https://www.econbiz.de/10011939210
We model an asymmetric ad-network duopoly with heterogeneous publishers and advertisers to assess the effects of data and tracking restrictions on profits. Publishers and advertisers vary in their sizes and preferences towards the two ad networks, and networks differ in terms of the revenues...
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